The
NAEX Digital program, promoted by the International Plan of Navarra, provides
SMEs with tools and training in artificial intelligence to enhance their
presence in international markets.
NAEX Digital program, promoted by the International Plan of Navarra, provides
SMEs with tools and training in artificial intelligence to enhance their
presence in international markets.
On May 29, 2025, the International Plan of
Navarra organized a meeting with 50 Navarrese SMEs to showcase the applications
of artificial intelligence (AI) in internationalization strategies, within the
framework of the NAEX Digital program.
Navarra organized a meeting with 50 Navarrese SMEs to showcase the applications
of artificial intelligence (AI) in internationalization strategies, within the
framework of the NAEX Digital program.
During the event, experts such as Iñigo
Arruti, Director General of Business Development, and Miren Ausín, Director of
the International Projection Service, emphasized the importance of AI and
digitalization as key elements for business growth.
Arruti, Director General of Business Development, and Miren Ausín, Director of
the International Projection Service, emphasized the importance of AI and
digitalization as key elements for business growth.
The NAEX Digital program offers companies a
12-month support plan that includes personalized advice and training to develop
and implement online business strategies using digital and AI tools.
12-month support plan that includes personalized advice and training to develop
and implement online business strategies using digital and AI tools.
Specialists like Dori López and Fran Milla
from Innova Digital Export, and Valeria Aragón from Eleva Coaching School,
shared practical cases and real experiences of companies already integrating AI
into their internationalization processes, highlighting how this technology
optimizes resources, improves decision-making, and creates new business
opportunities.
from Innova Digital Export, and Valeria Aragón from Eleva Coaching School,
shared practical cases and real experiences of companies already integrating AI
into their internationalization processes, highlighting how this technology
optimizes resources, improves decision-making, and creates new business
opportunities.
The program is designed to help Navarrese
SMEs adapt to an increasingly digital global environment, strengthening their
competitiveness and capacity for international expansion.
SMEs adapt to an increasingly digital global environment, strengthening their
competitiveness and capacity for international expansion.
