{"id":10604,"date":"2026-10-28T00:00:00","date_gmt":"2026-10-27T23:00:00","guid":{"rendered":"https:\/\/www.navarratalent.com\/?p=10600"},"modified":"2026-11-03T03:30:45","modified_gmt":"2026-11-03T02:30:45","slug":"navarra-brings-ai-and-talent-together-to-drive-international-growth","status":"publish","type":"post","link":"https:\/\/www.navarratalent.com\/en\/navarra-brings-ai-and-talent-together-to-drive-international-growth\/","title":{"rendered":"Navarra brings AI and talent together to drive international growth"},"content":{"rendered":"<div>\n<div><span lang=\"EN-US\">International<br \/>\nbusiness is entering a new era. Artificial intelligence is changing the way<br \/>\ncompanies analyse markets, identify opportunities and manage processes that<br \/>\nonce required significantly more time and resources.<\/span><\/div>\n<div><span lang=\"EN-US\"><br \/><\/span><\/div>\n<div><span lang=\"EN-US\">Against<br \/>\nthis backdrop, Navarra hosted a new edition of <b>Trade N\u2019 Global, Navarra&#8217;s<br \/>\nInternationalisation Day, on 27 October 2026<\/b>, at the Baluarte Conference<br \/>\nCentre and Auditorium in Pamplona.<\/span><\/div>\n<div><span lang=\"EN-US\"><br \/><\/span><\/div>\n<div><span lang=\"EN-US\">This year&#8217;s<br \/>\nevent focused on <b>artificial intelligence as an accelerator of international<br \/>\ngrowth<\/b>, bringing together business experiences, expert insights and fresh<br \/>\nperspectives on the future of global trade.<\/span><\/div>\n<div><span lang=\"EN-US\"><br \/><\/span><\/div>\n<div><b><span lang=\"EN-US\">Artificial<br \/>\nintelligence: helping businesses go further<\/span><\/b><\/div>\n<div><span lang=\"EN-US\">One of the<br \/>\nevent&#8217;s main topics was how companies can integrate artificial intelligence<br \/>\ninto their international growth strategies.<\/span><\/div>\n<div><span lang=\"EN-US\"><br \/><\/span><\/div>\n<div><span lang=\"EN-US\">From<br \/>\nexploring new markets to improving commercial processes, AI offers<br \/>\nopportunities for organisations to become more agile, competitive and<br \/>\nresponsive to an ever-changing global environment.<\/span><\/div>\n<div><span lang=\"EN-US\"><br \/><\/span><\/div>\n<div><span lang=\"EN-US\">The<br \/>\nprogramme featured a panel discussion entitled <b>\u201cAI in Action\u201d<\/b>, with<br \/>\nrepresentatives from Farma2Go, Velites Sport and Lizarte, alongside a session<br \/>\nexploring the challenges facing exporting companies in the age of artificial<br \/>\nintelligence.<\/span><\/div>\n<div><span lang=\"EN-US\"><br \/><\/span><\/div>\n<div><span lang=\"EN-US\">Speakers<br \/>\nalso discussed how businesses can move from ideas to practical AI applications,<br \/>\naccelerating their international expansion.<\/span><\/div>\n<div><\/div>\n<div><b><span lang=\"EN-US\">Human<br \/>\ntalent still makes the difference<\/span><\/b><\/div>\n<div><span lang=\"EN-US\">But<br \/>\ntechnology was only part of the conversation.<\/span><\/div>\n<div><span lang=\"EN-US\"><br \/><\/span><\/div>\n<div><span lang=\"EN-US\">A workshop<br \/>\nentitled <b>\u201cWhat AI Doesn&#8217;t Know About You: The Skills That Will Continue to<br \/>\nMake a Difference\u201d<\/b> explored the importance of human capabilities in an<br \/>\nincreasingly digital business environment.<\/span><\/div>\n<div><span lang=\"EN-US\"><br \/><\/span><\/div>\n<div><span lang=\"EN-US\">While<br \/>\nartificial intelligence can streamline many processes, international business<br \/>\nstill depends on professionals who understand different cultures, build trusted<br \/>\nrelationships, interpret markets and make strategic decisions.<\/span><\/div>\n<div><span lang=\"EN-US\"><br \/><\/span><\/div>\n<div><span lang=\"EN-US\">The<br \/>\ncombination of <b>digital expertise, an international mindset and human skills<\/b><br \/>\nwill become increasingly valuable for companies looking to expand beyond their<br \/>\nborders.<\/span><\/div>\n<div><span lang=\"EN-US\"><br \/><\/span><\/div>\n<div><b><span lang=\"EN-US\">Navarra:<br \/>\nan innovation ecosystem connected to the world<\/span><\/b><\/div>\n<div><span lang=\"EN-US\">Trade N\u2019<br \/>\nGlobal also highlighted the importance of a collaborative business ecosystem<br \/>\nwhere companies can share experiences, embrace new technologies and explore<br \/>\ninternational opportunities.<\/span><\/div>\n<div><span lang=\"EN-US\"><br \/><\/span><\/div>\n<div><span lang=\"EN-US\">The event<br \/>\ncreated opportunities for companies and professionals interested in exports,<br \/>\ninternational partnerships and business development abroad to connect.<\/span><\/div>\n<div><span lang=\"EN-US\">For<br \/>\nNavarra, internationalisation offers a way to strengthen its business<br \/>\ncommunity, encourage innovation and build stronger connections with global<br \/>\nmarkets.<\/span><\/div>\n<div><span lang=\"EN-US\"><br \/><\/span><\/div>\n<div><span lang=\"EN-US\">And behind<br \/>\nthis transformation lies an essential requirement: <b>professionals equipped to<br \/>\nwork across international and technology-driven environments<\/b>.<\/span><\/div>\n<div><span lang=\"EN-US\"><br \/><\/span><\/div>\n<div><b><span lang=\"EN-US\">New<br \/>\nopportunities for international talent<\/span><\/b><\/div>\n<div><span lang=\"EN-US\">For Navarra<br \/>\nTalent, the connection between artificial intelligence and internationalisation<br \/>\nis particularly relevant because of the professional opportunities it can<br \/>\ncreate.<\/span><\/div>\n<div><span lang=\"EN-US\"><br \/><\/span><\/div>\n<div><span lang=\"EN-US\">Experts in<br \/>\ninternational trade, business development, digital marketing, data analytics,<br \/>\nartificial intelligence, logistics and international project management can<br \/>\nbring complementary skills to companies looking to expand globally.<\/span><\/div>\n<div><span lang=\"EN-US\"><br \/><\/span><\/div>\n<div><span lang=\"EN-US\">Professionals<br \/>\nwith international experience, language skills and the ability to navigate<br \/>\ndifferent markets can also play an important role in this process.<\/span><\/div>\n<div><span lang=\"EN-US\"><br \/><\/span><\/div>\n<div><span lang=\"EN-US\">Events like<br \/>\nTrade N\u2019 Global reflect a Navarra that looks beyond its borders, embraces<br \/>\ninnovation and understands the importance of connecting businesses, technology<br \/>\nand people.<\/span><\/div>\n<div><span lang=\"EN-US\"><br \/><\/span><\/div>\n<div><b><span lang=\"EN-US\">Because<br \/>\nartificial intelligence can open new doors, but talent is what helps us walk<br \/>\nthrough them.<\/span><\/b><span lang=\"EN-US\"><\/span><\/div>\n<\/div>\n<div><\/div>\n<div><a href=\"https:\/\/www.navarra.es\/es\/-\/nota-prensa\/el-consejero-irujo-destaca-la-importancia-del-ecosistema-de-innovacion-navarro-en-un-trade-n-global-2026-centrado-en-la-inteligencia-artificial-como-acelerador-de-la-internacionalizacion-\" target=\"_self\">Further information<\/a><\/div>\n","protected":false},"excerpt":{"rendered":"<p class=\"tx-excerpt\"><div><div><b><span lang=\"EN-US\">Trade N\u2019\r\nGlobal 2026 brought together companies and professionals in Pamplona to explore\r\nhow artificial intelligence is transforming international business and which\r\nskills will be essential to succeed in an increasingly connected world.<\/span><\/b><span lang=\"EN-US\"><\/span><\/div><\/div><\/p>","protected":false},"author":0,"featured_media":10603,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-10604","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sin-categorizar"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Navarra brings AI and talent together to drive international growth - Navarra Talent<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.navarratalent.com\/en\/navarra-brings-ai-and-talent-together-to-drive-international-growth\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" 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